Consumer brands, travel and tourism, B2B, hospitality and food. A small senior team in Nashville, placing the stories that make a business known.
A press release is not a media relationship
Anyone can send an email to a list. The reason an opening gets covered is that a publicist already knew which editor was working on a neighbourhood piece, what their deadline was, and what they still needed for it.
That is not a database. It is years of returned calls, and it is the whole product.
Based in Nashville, briefed nationally
Nashville is a small media market where the people who cover it know each other, and a city national desks now pay attention to. Both are useful. Being here means we hear about things early, and being known here means a pitch gets read rather than filtered.
The work itself is rarely confined to Tennessee, and increasingly neither are the clients. What Nashville gives us is a base and a network. We are members of the Nashville LGBT Chamber of Commerce and the Tennessee Pride Chamber.
What we do
- Consumer and lifestyle PR — product launches, founder positioning, gifting and creator seeding
- B2B and corporate PR — trade press, thought leadership and category education
- Travel and tourism PR — destinations, operators and place marketing
- Hospitality PR — hotels, venues and the programmes inside them
- Food and drink PR — restaurants, drinks brands and food producers
- Crisis and issues counsel — the 7am call, answered by someone who has taken it before
More on each of these, and what runs underneath all five, is under what we do.
Brands our team has worked with
Drinks — Hennessy · Moët & Chandon · Tanqueray · Johnnie Walker · Champagne Taittinger · Simi Wines · Sierra Nevada · Newcastle Brown Ale
Food and hospitality — Kimpton Hotels & Restaurants · Hilton · Dunkin’ · Moe’s Southwest Grill · Coca-Cola · Olipop · Boxed Water
Consumer and lifestyle — Disney · L’Oréal · Mejuri · Hollister · Skinfix · Alba Botanica · HBO
Corporate and enterprise — American Express · Visa · Walmart · Amazon · Lexus
What are you launching, and when?
Tell us the business and the moment you are working towards. We will tell you honestly whether there is a story there, and who would run it.
